DITA Eyewear + Thom Browne collaboration
(New York, New York June, 13 2011) Thom Browne and DITA Eyewear today announced today an agreement for design of sunglasses and ophthalmic collection. The Thom Browne Eyewear collection is scheduled to launch in the fall 2011. This will be the first time both DITA Eyewear has engaged in an agreement with a luxury designer brand and for Thom Browne to step into the foray of a licensing agreement.
DITA Eyewear, one of the fastest growing independent eyewear companies, has distinguished itself in the eyewear industry as a clear alternative to label-branded eyewear. All DITA frames are hand made in Japan by master artisans using only the highest quality materials in premium eyewear.
The new Thom Browne Eyewear collection has been developed in collaboration with Jeff Solorio and John Juniper co-founders of DITA Eyewear and driving forces behind DITA’s celebrated designs.
Thom Browne Eyewear will be available at the world’s most prestigious fashion & optical boutiques.
www.dita.com
